Unlike in the past, free now means free when it comes to freephone numbers. The traditional 0800 and 0808 prefixes were in the past only free from landlines, with mobile users often charged when calling. However, today’s ruling is that these numbers are entirely free to call from both landlines and mobiles.
Previously, calls to ‘freephone’ numbers made from mobiles could cost between 14p to 40p per minute, so the importance of these changes really is paramount. Using an 0800 or 0808 number is now extremely appealing to your customers, who will no longer receive a nasty shock when receiving their mobile bill.
You should consider using either a 0800 or 0808 number for any customer service helplines you may have, as callers are far happier to stay on the phone for a freephone number rather than rack up expensive calls. A study has shown that 63% of customers would prefer a business to use a 0800 number for its customer service line, so switching to a 0800 number has enormous potential to maximise your call volumes.